Location

Setúbal, Portugal

LinkedIn

www.linkedin.com/in/evgsmir/

Email

e.y.smirnov@gmail.com

Telegram

@shniper

Resume

Download CV

Evgeny

Smirnov

Usability, User-Friendly Interface, Design Thinking, Visual Concepts, Typography, User Flow, Webflow, Product Design, UX Design, Design Systems, Customer Journey Map, User Experience, UI Design, User Interface, Prototyping, Figma, Creativity, JavaScript, Storytelling, CSS, Wireframe, Mockups, Web Design, Adobe CC, Accessibility and Inclusive Design, HTML, Front-End Developer

Some recent projects...

Qurator

Ecological Swedish start-up — the marketplace of decarbonisation technology companies.

The Seed Stage. It was necessary to create and develop an MVP version in two months. Successfully!

  • All thoughts, ideas, and documentation were converted to Prototypes.
  • Design and Implemented User Flows.
  • Components and patterns were synchronised with the developers.

View more details about Qurator 

Mimp.Store

Online store educational materials for children.

The successful redesign of the online shop resulted in an improved user experience and increased conversions.

  • Analysing site metrics and customer journeys.
  • Find and move to a more relevant new CMS.
  • Created a cleaner and more modern design.
  • Development and customization of all sections.

View more details about Mimp.Store 

Online school Tetrika

Online school with individual and group lessons with tutors.

Tetrika is a fledgling EdTech Start-up (3 years). To make new growth possible we have done a lot of work on improvement, redesign, and upgrade.

  • Redesigned the existing sections after analysing the Customer Journey Map and User Flow.
  • Designed a Brand Style Guide.
  • Created and Developed a unified Design System.

View more details about Tetrika 

CMW Platform

A low-code platform with the ability to flexibly configure for multifunctional CRM, ERP, WMS, BPM, HRM, and other systems

Work closely with founders, owners, and product managers on web applications: discussions, analysis, and acceptance of terms of reference.

  • Prototyping of use cases, design components, and relationships.
  • Creation cross browser HTML and CSS layouts.
  • Building Design System.

View more details about CMW Platform 

Montessori
Spring

201520162017201820192020202120222023

An annual educational conference for teachers and educators, leaders, and parents.

Built from scratch all visual and tech solutions for the purpose of conducting events.

  • Created all visual concepts, branding, and styles.
  • Designed systems of payment, registration, and ticket scanning.
  • Development of all HTML, CSS, and JS solutions.

View more details about Montessori Spring 

More about Me...

Sport

Running! Runing for myself. I run in any weather. I run in competitions from 5 km (Parkrun) to a marathon.

In the near future I plan to start training in triathlon.

Dream goal
Iron Man Kona

Trips

Traveled 39 countries.

I can break loose for the weekend to walk around a new unfamiliar city.

But I also like to come up with a multi-day “trip”, with different transport, transfers, countries and cities.

Planning is often as much fun as the trip itself.

Dream goal
Visit all 195 countries

Hobby

I like to discover, learn, expand the boundaries of knowledge and skills.

Diving (AOWD), surfing, horseback riding, skydiving.

From time to time I go to play squash, quizium, mafia, poker.

Dream goal
Become skipper

Educational materials

In collaboration with the International Montessori Institute pedagogy, I develop and produce sets of educational printing materials for kindergartens and primary schools.

Participated in the organization, opening and management of a private kindergarten.

Dream goal
Educational center of the 21st century

In love

With three amazing girls :)

Dream goal
To be an example

Qurator

About company

Qurator is an ecological Swedish start-up.

Overview

The idea is to create something between a marketplace and a social network connecting and uniting decarbonization vendors, buyers, and individuals.

A startup was in the seed stage. It was necessary to create an MVP for protection in front of investors. A design was closely with the founder and the development team.

The founder has long worked in green energy and carbon footprint reduction. Therefore, he prepared a huge amount of documentation, references, and examples for the startup.

Solution examples

Initially, the founder did not plan to elaborate on the internal admin panel much — it is not very interesting to investors. But we were able to change his mind that it was hugely necessary for future fast growth and system viability.

So was created a 'Super Admin Dashboard' with a huge number of sections on managing various settings, content administration, approval, control, etc.

 

In clickable prototypes were fully designed and displayed the main sections such as:

  • Marketplace.
  • Customer Profile.
  • Vendors/Byers/Individual Dashboards.
  • Solutions for marketing and promotion.
My role and tasks

The most challenging task was to process and analyze a large amount of information in a very short timeframe. I had to deep into new terms, specifics, and decarbonization products world (very interesting to be honest).

The platform will be very complex and highly loaded. So it was necessary not only to choose the best option for an easy interface but also to take into account the necessary investments for its realization and development in the future.

Outcome

In total all thoughts, ideas, and documentation were converted to interactive prototypes. Developed User Flows and then implemented to design. Components and patterns were synchronized with the developers. As a result, the MVP was developed not only with a hard deadline but at the same time extended with new functionality and sections.

Mimp.Store

About company

Mimp.Store is online store educational materials for children.

Overview

The online shop was developed on a platform by the International Montessori Institute pedagogy in 2012. And over so many years it has been changed, amended, and modified several times.

It was decided to separate the shop from the institute's platform. Move store to its own e-commerce CMS taking into account the requirements of managers and administrators. Having analyzed the analytics for all these years to improve customer experience.

Also, the design was outdated and needed to be freshened up.

My role and tasks

One of the main difficulties of this project was to find a ready-made and inexpensive CMS satisfying very strict requirements for functionality. The shop also operates in a very narrow product segment, with its own established customer base. And it was very important to maintain a balance between innovation and long-used familiar functionality.

Outcome

I succeeded:

  • Analysing site metrics and customer journeys.
  • Find and move to a more relevant new CMS.
  • Created a cleaner and more modern design.
  • Development and customization of all sections.

Unfortunately, updates and redesigns are still in the development stage. And there's no way to see the metrics of actual users. However, usability testing has shown excellent results.

CMW Platform

About company

CMW Lab is a global enterprise software company delivering innovative Business Operations Management solutions enabling performance and efficiency optimization.

Products descriptions

CMW Platform — a low-code platform with the ability to flexibly configure any client request: from multifunctional CRM, ERP, WMS, BPM, HRM and other “rm-systems”; to the creation and automation of business applications, document management, logistics, etc., etc.

Project — automation of planning and implementation of projects, resource allocation, reporting. Provides effective team communication in the context of work.

Team Network — a corporate social network that significantly increases team motivation and involvement in work activities.

CMW Tracker — Business process management system (bpms system) designed to automate and manage work and business processes.

My role and tasks

We started together as a start-up, and have grown into a significant company. At the start-up stage, I had to do everything: from analytics at competitors with an analysis of their pros and cons, to drawing icons with banners, coding somewhere, and designing a lot of layouts. I connected all the disparate components into a single product, worked out simplicity and ease of use.

In the later stages, I worked with product managers on web applications: discussions, analysis, and acceptance of terms of reference. And of course – prototyping: development of use cases; design screens, components, and relationships; filling with characters and draft content. I thought over the visual concepts of the main elements, design features, decoration. Presentation, argumentation, and defense of design solutions.

I was also responsible for creating cross-browser HTML and CSS layouts and the development of complex CSS, SVG, and JS animations. Building Design System, Core Solutions, and UI kits.

Constant close interaction with developers. Assigning tasks to developers. And controlled the quality of implementation of interfaces and design.

Online school Tetrika

About company

Tetrika — online school with individual and group lessons with tutors. On the platform, you can study, "pull up" or prepare for exams in basic school subjects.

Overview

Tetrika is edX startup (3 years). Due to the rapid and explosive development, the platform is a conglomeration of various frameworks, landing pages and libraries. Several purchased ui-kits, brand books and disparate design systems.

Were also used several views:

  • Site of company.
  • Web platform for online classes.
  • Web/mobile solution Student's personal account.
  • Web/mobile solution Tutor's personal account.
  • A lot of different marketing Landing pages and Social posts.
My role and tasks

My task was to develop a unified style. After analyzing the existing User Journey Map and User Flow, finish the missing pages and redesign the existing sections. Think over, prototype all screens and components. Create a unified design system for all departments, work out ui-kit with the product team (design, front- and back-end). Design review.

I also managed to combine designers from different departments (product, marketing, sales) into a single team. Instill weekly sprints, communication, discussions of current tasks, concepts and ideas.

Solution examples

For example, changes for the main screen:

  • Designed and developed modules 'Stories' and 'Goals'.
  • Added schedule for upcoming lessons.
  • The homework section has been redesigned.

Before

After

 

Completely redesigned section 'Schedule'

  • Primarily shifted visual emphasis to the date, time, and subject matter of the lesson.
  • Developed functionality for postponing or pausing a lesson.
  • Quick access to started to an online lesson.
  • Teacher card added.

Before

After

 

Completely redesigned section 'Price'

  • Together with the sales department have been developed a new price range, discounts, and promotions.
  • The price cards have been changed with visual accents and highlights.
  • An engagement system has been designed.

Before

After

Outcome

In total, about 15 user flows for members and teachers have been changed. Redesigned about 80 screens. A unified design system was created. Was able to set up working within the design team and liaising with other departments.

As a result, it was possible to achieve significant speed of development and implementation of new features. The user's total time interaction and involvement with the platform has increased by leaps and bounds.

Montessori Spring 2015-23

About company

Montessori Spring — an annual educational conference for teachers and educators of private kindergartens and primary classes, leaders, parents. For two days of the festival, about 700 participants and more than 60 speakers. In 2023, it was held for the 9th time.

Overview

Several applications were utilised for the event:

  • Custom CRM + Tracker system — questionnaire and collection of applications from speakers. Processing of applications. Interaction with lectors. Creation of the festival program.
  • Event web site — web site with all information about the event, a detailed description of each masterclass, detailed information about the speaker, venue, and rules of the event.
  • Event tickets platform — a system for selecting masterclasses to attend, booking, and paying for tickets. With subsequent export and printing of participant badges at the event itself. And scanning of the ticket for the right of access to the selected auditoriums.
  • Different print merch — a huge number of print and digital accompanying and promotional materials
My role and tasks

As one of the organizers, I combine several positions and am responsible for different areas:

Designer, Developer
I development of all visual concepts for each festival. Design and Html+CSS+Js layout of the festival platform, promo site, letters, stories and banners. Development modules and component - payment, registration, ticket scanning.

UX designer
Traffic analysis, click maps and site webvisor, Yandex Metrics and Google Analytics. Personal interviewing of the festival participants - what is inconvenient, where it is “subtle”, where it is not clear and difficult what to improve.

Project Manager
I find the necessary external contractors, freelancers, platforms, programs, components for the site. I write the terms of reference for the necessary improvements, control the timing and quality of implementation. I supervise printing houses.

Event Manager
For the festival I negotiate with venues, subcontractors, catering, hotels. Direct management at the festival itself.

Outcome

A stable increase every year from +20% of participants, speaks about the correct development strategy and the quality of the events held.

It has been possible to create and improve the system so that such a large event is run by a team of just a few people.

Every year I get to create a new, unique, fresh, and relevant branding. Which is then used and copied by the whole Montessori community.